http://www.comwerks.com/blog Comwerks Interactive Blog Mon, 06 Jul 2009 08:51:20 +0000 http://backend.userland.com/rss092 en Comwerks was appointed agency of choice for the revamp of the main website of Energy Market Authority (EMA). The new website will focus on leveraging EMA as a versatile platform to introduce and publicise initiatives, consult on energy-related issues and to share and disseminate information. Comwerks will be partnering with ... http://www.comwerks.com/blog/index.php/archives/100/energy-leader-chooses-comwerks.html At ad:tech Singapore last week, I picked up a copy of the Asia Pacific Digital Marketing Yearbook 2009, published by the Asia Digital Marketing Association. The Yearbook, which includes lots of interesting statistics from a number of reputed sources, should be an eyeopener for anyone still sceptical of online media. The ... http://www.comwerks.com/blog/index.php/archives/99/digital-marketing-in-asia.html It's official.. People's Association has awarded us the project to revamp the organization's main website, with a brief to make the website more appealing, useful and engaging to a much wider audience in Singapore. This project win is specially gratifying as we now have the opportunity to execute the recommendations we ... http://www.comwerks.com/blog/index.php/archives/98/pa-opts-for-us.html With the advent of faster processing and higher internet bandwidth, web designers are able to capitalize on such advantages to create websites with interesting and complicated animation and functions that weren’t possible a couple of years back. Java-heavy scripts and Flash interfaces are frequently found on all kinds of websites ... http://www.comwerks.com/blog/index.php/archives/97/less-is-more-minimalism-in-web-design.html The latest issue of Time features the Time 100, a selection of the world's most influential people from various walks of life. Among those who made the list is Danish brand consultant Martin Lindstrom, also the author of Buyology. In the brief pen sketch/ tribute to him by Chris Anderson of The Long Tail fame, ... http://www.comwerks.com/blog/index.php/archives/96/secret-to-marketing-selling-to-online-generatio.html I've been part of some website revamp projects recently, during the course of which I've sat through a few 'web strategy' meetings. Statements like these were very common then: "We want to say this...", "We want to generate UGC (user generated content)", "We want to put some videos..". Fair enough. Afterall, ... http://www.comwerks.com/blog/index.php/archives/95/content-strategy-balancing-push-and-pull.html Ahh...Pure bliss! Fantasy or Fact? One of our recent tender submissions required us to include a section on how we'd manage a project effectively. The client wanted to hear what we'd learnt from our past projects and what practical measures we could put in place to steer a project from budget ... http://www.comwerks.com/blog/index.php/archives/93/9-practical-tips-on-web-project-management.html Recently we’ve been conducting some research that revolves around how the government can use new media and social media tools to help make their online offerings more meaningful to the people. Address the Issues We asked Singaporeans how the government could better serve the people from the online perspective and here is ... http://www.comwerks.com/blog/index.php/archives/90/social-government-strategies-part-i-using-blogs-to-improve-customer-service.html Mashable’s one of my favourite blogs and like Facebook, they’ve recently had a facelift. Besides having a lot more “white” space and switching from a 3 to 2 column layout, they’ve introduced a pretty nifty way of navigation at the top of their pages. The ribbon displays news articles with thumbnails ... http://www.comwerks.com/blog/index.php/archives/86/nifty-ajax-navigation-tool.html While doing some research for a client project, I recently visited the National Geographic website. I had come across it some time back when I read some news about it being revamped, but never had the opportunity to really take a look at it. Nat Geo is probably one of the ... http://www.comwerks.com/blog/index.php/archives/77/its-the-lil-things-that-make-a-difference.html